Senior Manager, EMEA Marketing
About the role
Summary
Who You Are
Regional Marketing Strategy
Team Leadership & Development
Demand Generation & Pipeline Growth
Brand & Market Development
Operational Excellence
What You'll Work On
Regional Strategy & Planning
- Develop annual and quarterly EMEA marketing plans aligned to company growth targets.
- Define regional priorities, market segmentation strategies, and investment frameworks.
- Identify growth opportunities across existing and emerging markets.
- Build scalable frameworks that can be adapted across multiple countries.
Team Leadership
- Lead, coach, and develop a team of marketing professionals across EMEA.
- Provide strategic direction and support career development.
- Foster collaboration across regional and global marketing teams.
- Drive accountability through clear goals, metrics, and performance management.
Demand Generation & Revenue Growth
- Partner with Demand Generation leadership to develop full-funnel marketing programs.
- Drive pipeline generation, opportunity creation, and revenue contribution across EMEA.
- Align marketing investments with regional business priorities.
- Optimize campaign performance through data-driven decision making.
Brand, Communications & Market Expansion
- Partner with Brand, PR, and Communications teams to increase market awareness and share of voice.
- Oversee regional event strategies, sponsorship programs, and community-building initiatives.
- Support market-entry and expansion initiatives across priority geographies.
- Build strategic relationships with key industry partners, associations, and influencers.
Cross-Functional Leadership
- Serve as a strategic marketing partner to EMEA Sales leadership.
- Align closely with Product Marketing on positioning and go-to-market initiatives.
- Collaborate with Customer Success on customer engagement, advocacy, and retention programs.
- Influence senior stakeholders through data, insights, and strategic recommendations.
Budget Ownership & Performance Management
- Own and manage EMEA marketing budgets.
- Evaluate marketing investments across channels, programs, and markets.
- Establish performance measurement frameworks and reporting cadences.
- Continuously optimize resource allocation and program effectiveness.
Responsibilities
- Own the EMEA marketing strategy and regional growth plan.
- Lead and develop regional marketing team members.
- Deliver measurable pipeline and revenue contribution across EMEA.
- Manage regional marketing budgets and investment decisions.
- Drive integrated marketing programs across demand generation, field marketing, events, partnerships, and communications.
- Partner with Sales leadership to align marketing and commercial priorities.
- Establish scalable marketing processes and best practices.
- Provide regular business updates and performance reporting to senior leadership.
What you’ll bring..
- 10+ years of marketing experience, with significant experience in B2B SaaS or technology environments.
- 3+ years of people management experience leading high-performing marketing teams.
- Proven success developing and executing regional or international marketing strategies.
- Strong experience across demand generation, field marketing, brand marketing, and go-to-market planning.
- Demonstrated ability to drive measurable pipeline and revenue outcomes.
- Experience managing significant marketing budgets and investment decisions.
- Strong analytical and commercial acumen.
Leadership Competencies
- Strategic thinking and business planning.
- Team leadership and talent development.
- Executive stakeholder management.
- Cross-functional influence and collaboration.
- Operational excellence and prioritisation.
- Data-driven decision making.
- Change management and organizational leadership.
Technical & Platform Experience
- Salesforce.
- Looker or equivalent BI tools.
- Marketing automation platforms.
- Google Workspace.
- Asana or similar project management platforms.
- Marketing attribution and reporting frameworks.
Serious Bonus Points
- Experience leading marketing teams across multiple EMEA markets.
- Legal technology, professional services, or regulated industry experience.
- Experience supporting market expansion and international growth initiatives.
- Familiarity with AI-enabled marketing workflows and tools such as Claude, ChatGPT, or other generative AI platforms.
What you will find here:
Compensation is one of the main components of Clio's Total Rewards Program. We have developed a series of programs and processes to ensure we are creating fair and competitive pay practices that form the foundation of our human and high-performing culture.
Some highlights of our Total Rewards program include:
- Competitive, equitable salary with top-tier health benefits and dental coverage
- Hybrid work environment, with expectation for local Clions (Vancouver, Calgary, Toronto, Dublin and Sydney) to be in office minimum twice per week.
- Flexible time off policy
- Pension contribution
- Clioversary recognition program with special acknowledgement at 3, 5, 7, and 10 years
The on-target earnings (OTE) salary range for this role is €127.300 to €190.900 reflecting base salary plus variable compensation at 100% attainment. Variable compensation is not guaranteed and will depend on individual, team, or company performance. Initial placement within the range is informed by geographic region, experience, and skillset, with room to progress as impact and tenure grow. Final offer amounts will vary based on candidate profile.
Diversity, Inclusion, Belonging and Equity (DIBE) & Accessibility
Disclaimer
Not included in the source posting: benefits.
Skills
Who can apply
The employer didn't state any visa, work authorization, citizenship or clearance requirements in this posting. Confirm with the employer before applying.
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