Senior Customer Marketing Manager, Adoption & Engagement

• Architecting systematic, AI-driven journey frameworks that map a behavior-based customer path from onboarding through expansion, each with clearly defined triggers, next-best action logic, and owners across Marketing, Sales and Customer Success.
• Planning and running webinars, social content, community posts, and other marketing tactics to drive awareness of new product features and accelerate adoption of value-driving functionality; partner with Product Marketing to translate roadmap releases into customer-facing adoption campaigns.
• Building AI into the operating model for customer engagement, from how we detect signals to how we decide what happens next
• Defining and tracking marketing-specific engagement and adoption metrics to measure the team's contribution to product usage and customer engagement
• Monitoring and analyzing program performance metrics, providing actionable insights and data-driven recommendations for improvement.

• 5+ years of experience in B2B SaaS customer marketing, lifecycle marketing, or marketing automation
• Hands-on experience with AI-powered marketing automation, predictive scoring, or journey/content automation tools
• Exceptional written and verbal communication skills with the ability to create engaging content.
• Excellent relationship-building skills and a strong positive attitude.
• Expertise with sales and marketing tools such as Salesforce, Hubspot, Pendo, Deeto or similar.
• Strong problem solving skills and willingness to roll up your sleeves and get stuff done.
• Proven cross functional collaboration skills and the ability to work with sales, customer success, and marketing teams.
• Strong project management skills and comfort with Asana or other project management tools
• Proven ability to thrive in a fast-paced environment with high expectations and tight deadlines
• Strong analytical skills and ability to use data to inform decision-making and strategy development

Compensation is one of the main components of Clio's Total Rewards Program. We have developed a series of programs and processes to ensure we are creating fair and competitive pay practices that form the foundation of our human and high-performing culture.

Some highlights of our Total Rewards program include:

• Competitive, equitable salary with top-tier health benefits, dental, and vision insurance

• Hybrid work environment, with expectation for local Clions (Vancouver, Calgary, Toronto, Dublin, London, New York City and Sydney) to be in office min. twice per week.

• Flexible time off policy, with an encouraged 20 days off per year.

• $2000 annual counseling benefit

• RRSP matching and RESP contribution

• Clioversary recognition program with special acknowledgement at 3, 5, 7, and 10 years

The expected salary range for this role is $110,300 to $149,300 CAD. Initial placement within the range is informed by geographic region, experience, and skillset, with room to progress as impact and tenure grow. Final offer amounts will vary based on candidate profile.