Marketing Generalist 4
About the role
Job Description
Responsible for recommending and implementing marketing and strategic sales support to achieve the business goals for an assigned product for one or more divisions, product lines, or market segments. Works with management to develop and recommend strategies and goals for the marketing of assigned products, including market direction, pricing and cost planning. Manages the design and delivery of sales and marketing plans and presentations. Identifies and implements marketing strategies and programs in collaboration with sales and technical teams. Conducts industry studies, product and/or market research, and makes recommendations based on findings. Works with and provides marketing support to areas responsible for selling the assigned product(s). Ensures appropriate staff is familiar with the products and their applications. Assists in the development of promotional strategies to help meet marketing goals. May develop promotional literature. May assess product(s) to ensure competitiveness in the market. Identifies opportunities within the market for new products or enhancements to existing products.
Basic Qualifications
- Bachelor's degree, or equivalent work experience
- Six to eight years of experience in marketing or related field
Preferred Skills/Experience
- Advanced knowledge of marketing and sales strategies
- Excellent verbal and written communication skills
- Considerable knowledge of advertising/promotion and new business development
- Strong analytical and research skills
Location expectations
This role requires working from a U.S. Bank location three (3) or more days per week.
If there's anything we can do to accommodate a disability during any portion of the application or hiring process, please refer to our disability accommodations for applicants .
Benefits
Our approach to benefits and total rewards considers our team members' whole selves and what may be needed to thrive in and outside work. That's why our benefits are designed to help you and your family boost your health, protect your financial security and give you peace of mind. Our benefits include the following:
- Healthcare (medical, dental, vision)
- Basic term and optional term life insurance
- Short-term and long-term disability
- Pregnancy disability and parental leave
- 401(k) and employer-funded retirement plan
- Paid vacation (from two to five weeks depending on salary grade and tenure)
- Up to 11 paid holiday opportunities
- Adoption assistance
- Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law
Review our full benefits available by employment status here .
U.S. Bank is an equal opportunity employer. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, and other factors protected under applicable law.
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