Lifecycle Marketing Associate
Job Description
About the Role
You Will
- Collaborate with cross-functional stakeholders and external partners to coordinate campaign requests and support execution across lifecycle marketing channels.
- Support execution of lifecycle marketing initiatives by learning Remitly's core lifecycle programs and assisting with campaign delivery across email, push notifications, and in-app messaging.
- Prepare post-campaign analyses and retrospectives for A/B tests and lifecycle projects to share performance insights with the broader team.
- Support targeted lifecycle campaigns aimed at increasing customer engagement by applying an understanding of the customer journey.
You Have
- Position requires a Bachelor's degree in Marketing, Business Administration, Communications, or a related field, and 2 years of experience with executing multi-channel lifecycle marketing campaigns across digital engagement channels utilizing omni-channel marketing tools.
- 1 year of experience driving customer retention through data-driven segmentation, behavioral triggers, A/B testing, and lifecycle automation;
- 1 year of experience applying personalization logic to support audience segmentation and targeted messaging;
- 1 year of experience building mobile-optimized marketing templates for lifecycle and engagement campaigns;
- 1 year of experience implementing personalization logic to deliver targeted messaging across lifecycle channels;
- 1 year of experience collaborating with cross-functional teams to identify, prioritize, and execute campaign optimization opportunities;
- 1 year of experience using omni-channel marketing platforms;
- 1 year of experience analyzing campaign performance using data analytics tools, including Google Analytics;
- 1 year of experience automating marketing workflows;
- 1 year of experience applying HTML to support email and digital campaign formatting and customization.
Compensation Details.
The starting base salary range for this position is typically $80,200.00 - $92,000.00. In the U.S., Remitly employees are shareholders in our Company and equity is part of our total compensation plan. Your recruiter can share more information about medical benefits offered, as well as other financial benefits and total compensation components offered with this role.
#LI-DNI #FB-DNI #IN-DNI #TW-DNI #GD-DNI
Our Benefits:
- Flexible paid time off
- Health, dental, and vision + 401k plan with company matching
- Paid parental, medical, military and family care leave
- Mental Health & Family Forming Benefits
- Employee Stock Purchase Plan (ESPP)
- Continuing education and travel benefits
Our Connected Work Culture: Driving Innovation, Together
Remitly is an E-Verify Employer
Not included in the source posting: about the role.
Skills
Who can apply
The employer didn't state any visa, work authorization, citizenship or clearance requirements in this posting. Confirm with the employer before applying.
Read automatically from the employer's posting text. Always confirm with the employer — requirements can change after a job is published.