HCP Marketing Director - Abbott Pediatric Nutrition
About the role
Nourish the world and your career as part of the Nutrition team at Abbott.
Columbus, OH
WHAT YOU’LL DO
This role leads marketing strategy and business performance for Abbott's Pediatric Institutional and Specialty Nutrition portfolio, representing more than $600MM in annual sales. The Director will drive growth across hospital, office, specialty, and healthcare professional channels through integrated commercial strategy, external engagement, customer insights, innovation commercialization, and partnership with sales and cross-functional teams. This leader will be accountable for delivering sustainable growth, strengthening HCP recommendation, and advancing Abbott's leadership position across pediatric nutrition
Lead and develop a high-performing team of approximately five direct and indirect reports, fostering talent development, collaboration, and organizational capability building.
- Lead the Pediatric Specialty Nutrition business, delivering annual sales, share, profit, and growth objectives.
- Develop and execute integrated commercial strategies across Hospital, Physician Office, and Healthcare Professional channels to drive recommendation, adoption, and growth.
- Lead commercial strategy for HCP sales teams, including promotional initiatives, selling materials, sales meeting content, and resource allocation.
- Serve as commercial lead for Hospital and Specialty Nutrition innovation pipelines, guiding strategy from development through launch and commercialization.
- Partner cross-functionally to develop supporting evidence, claims, and customer engagement strategies that maximize innovation success across channels and HCP audiences.
- Lead external engagement strategy across the Pediatric portfolio, including professional associations, scientific conferences, Key Opinion Leaders (KOLs), speakers, and agency partners.
- Leverage customer insights, advanced analytics, market trends, and reimbursement dynamics to identify growth opportunities, prioritize investments, and inform business decisions.
- Own business forecasting and performance management, monitoring sales, revenue, costs, and supply plans to ensure delivery of financial commitments.
- Lead annual planning, LBE, and strategic business planning processes in partnership with Finance, Commercial Analytics, Brand, and Delivery teams.
- Partner cross-functionally to develop agile commercial plans that optimize business performance amid changing market conditions and supply constraints.
- Accountable for management of AP&G, Gross-to-Net, and other commercial investments to maximize return on investment and business performance.
- Build and develop a high-performing team through coaching, talent development, succession planning, and a culture of engagement and accountability.
- Ensure all business activities are executed in compliance with legal, regulatory, and company policies while maintaining the highest ethical standards.
Success in this role will be measured through growth of the Pediatric Institutional and Specialty Nutrition portfolio, strengthened healthcare professional recommendation, successful commercialization of innovation, achievement of financial commitments, and development of a high-performing team.
SKILLS/EXPERIENCE
- 10+ years of progressive commercial leadership experience with a demonstrated track record of delivering results across Sales and/or Marketing.
- Proven leadership experience driving organizational performance, fostering collaboration, and delivering results through direct authority and cross-functional influence.
- Experience leading and developing high-performing teams, including coaching and talent development
- Demonstrated ability to influence and lead cross-functional teams, building alignment across Medical, Legal, Regulatory, Commercial Operations, Analytics, Sales, Finance, and external stakeholders.
- Strong financial acumen, strategic thinking, and analytical problem-solving skills.
- Proven ability to develop strategic business plans and consistently deliver against financial and commercial objectives.
- Exceptional communication and executive presentation skills, with the ability to translate complex business and scientific concepts into clear, actionable recommendations.
- 5+ years of experience developing and executing healthcare professional (HCP) marketing and/or sales strategies within a regulated healthcare or consumer health environment.
- Deep understanding of U.S. hospital systems, Group Purchasing Organizations (GPOs), distributors, reimbursement dynamics, and institutional purchasing processes.
- Experience leading commercial strategy and business performance within Hospital and/or Physician Office channels preferred.
- Demonstrated ability to thrive in a fast-paced environment, navigate ambiguity, and drive results with accountability and ownership.
- Proven ability to influence executive stakeholders and lead through complexity.
- Experience launching products, indications, or commercial innovations preferred.
- Experience working with KOLs, medical societies, and healthcare institutions preferred.
*Brand ownership include Alimentum, EleCare, NeoSure, Metabolics portfolio and PediaSure Institutional products. Brand support and business driver for Similac, Mild Tolerance, PediaSure, and Pedialyte
EDUCATION AND EXPERIENCE YOU’LL BRING
- BS / BA required. MBA or Degree in Marketing, Management, or Business preferred.
WHAT WE OFFER
Training and career development
Financial security
Health care and well-being programs
Paid time off
401(k)
The stability of a company
Learn more about our benefits that add real value to your life to help you live fully
The base pay for this position is
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