Executive Director, Brand Strategy
Are you ready to make an impact at DTCC?
Do you want to work on innovative projects, collaborate with a dynamic and supportive team, and receive investment in your professional development? At DTCC, we are at the forefront of innovation in the financial markets. We're committed to helping our employees grow and succeed. We believe that you have the skills and drive to make a real impact. We foster a thriving internal community and are committed to creating a workplace that looks like the world that we serve.
Pay and Benefits:
- Competitive compensation, including base pay and annual incentive.
- Comprehensive health and life insurance and well-being benefits, based on location.
- Pension / Retirement benefits
- Paid Time Off and Personal/Family Care, and other leaves of absence when needed to support your physical, financial, and emotional well-being.
- DTCC offers a flexible/hybrid model of 3 days onsite and 2 days remote (onsite Tuesdays, Wednesdays and a third day unique to each team or employee).
The impact you will have in this role
Executive Director, Brand Strategy
• Develop and lead brand strategy
- Define and execute a cohesive brand strategy that aligns with company vision, drives differentiation in the market, and supports long term business growth.
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Oversee Brand Architecture and Positioning
- Lead the development and evolution of brand architecture, positioning, and messaging frameworks grounded in our core brand pillars. Ensure these frameworks provide clear, differentiated narratives that resonate with key audiences
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Drive Brand Content Strategy aligned to Brand Pillars
- Define and lead a content strategy that brings our brand pillars to life through compelling consistent storytelling. Ensure all content reinforces our strategic positioning and builds emotional connection across channels.
•
Lead and Elevate the Creative Design and Animation Team - I
nspire, manage and grow a multidisciplinary in-house creative team including brand designers, motion graphics artists and animators to deliver high-impact, visually compelling brand experiences.
- Champion Brand Governance and Consistency
- Establish and maintain brand standards and ensure guidelines to ensure a unified and consistent brand presence across all touchpoints, internally and externally.
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Leverage Insights to Inform Strategy
- Use client insights, market research, and competitive intelligence to inform brand direction, shape messaging, and uncover opportunities for differentiation.
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Measure Brand Health and Performance
- Define and track key metrics, monitor brand perception and engagement, and optimize initiatives based on data-driven insights.
•
Fosters a risk management culture
NOTE: The Primary Responsibilities of this role are not limited to the details above.
Qualifications:
- 10+ years of brand strategy experience, with at least 5 years in a leadership role driving brand positioning and across a complex organization
- Bachelor's degree preferred with master's or equivalent experience
Talents Needed for Success:
• Proven experience leading holistic brand strategy
Strategic Orientation
Approach is strategic and critical thinking oriented. Challenges constructively and drive end-to-end problem solving. Brings an innovative approach to business opportunities, foreseeing problems before they arise, and challenging complacency and the way things have always been done. The ability to create long-term strategies and plans, which reflect a thorough understanding of how the business operates .
- Collaborative Mindset:
Effectively communicates a compelling picture of how team goals ladder up to both departmental and organizational priorities. Exceptional ability to build relationships with key stakeholders, both within the Marketing and Communications department and throughout the organization through a strong level of presence, EQ and interpersonal skills. •
Hands-On Operator
A leader who "rolls up their sleeves" and is not afraid to "lean-in" to a problem and get involved when the situation requires attention. Leads from the front with energy, drive and a pragmatic, engaged approach to day-to-day execution. Strong detail orientation. Comfortable working in a dynamic, fast paced, and collaborative culture.
- Drive for Results
: Ensures things are getting done at an appropriate pace, impacting business performance at the highest levels. Evoking ownership and accountability, streamlining processes and structure, leveraging technology to drive efficiencies and reallocating resources quickly and flexibly.
The salary range is indicative for roles at the same level within DTCC across all US locations. Actual salary is determined based on the role, location, individual experience, skills, and other considerations. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Not included in the source posting: benefits.
Who can apply
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