Driver Operations Associate (Fleet Onboarding | 6-month contract)

• Scout, engage and onboard fleet owners, transport operators, car rental companies and other businesses with access to potential drivers and vehicles.

• Identify and build relationships with key referrers, industry influencers, driver-community leaders and relevant trade or automotive associations.

• Prospect and develop new driver acquisition channels, including automotive workshops, driving schools, vehicle dealers, rental operators and online or offline driver communities.

• Promote Lalamove's Driver-Refer-Driver programme to external drivers and potential referrers, clearly explaining its benefits, mechanics and eligibility requirements.

• Develop and manage referrer and affiliate activities that generate consistent, high-quality driver leads and registrations.

• Regularly engage drivers on the ground to understand their experience, concerns and operational challenges, and provide structured feedback and market insights to the internal team.

• Monitor competitor activities, driver incentives and market developments to help ensure that Lalamove's driver-acquisition initiatives remain relevant and competitive.

• Build relationships with car clubs, automotive communities and event organisers to identify suitable events, gatherings and sponsorship or partnership opportunities.

• Support the planning and execution of field activations, automotive events and community-engagement initiatives to increase Lalamove's visibility within the driver community.

• Respond to driver and partner enquiries and work with internal teams to resolve onboarding issues or other points of friction.

• Maintain accurate records of prospects, engagements, leads, onboarding progress and field feedback, and provide regular updates on outcomes and opportunities.

• An outgoing and open-minded individual who can build rapport and influence people from different age groups, nationalities, professions and backgrounds.

• Strong interpersonal and communication skills, with the confidence to engage both individual drivers and business owners or senior decision-makers.

• A hands-on, street-smart and resourceful approach, with a willingness to spend time in the field identifying and pursuing opportunities.

• A strong sense of curiosity and awareness, with the ability to listen to drivers, recognise market opportunities and translate ground-level observations into useful insights.

• A go-getter attitude with the initiative to propose practical ideas and solutions based on operational and market needs.

• Strong prioritisation and organisational skills, with the ability to manage multiple leads, relationships and activities without compromising quality.

• An autonomous and adaptable attitude suited to a fast-changing working environment.

• The discipline to follow company processes and SOPs while providing accurate, complete and appropriate information to drivers and external partners.

• A results-oriented mindset, with ownership of leads from initial engagement through onboarding and activation.

• Diploma or higher in any field is preferred but not mandatory.

• Previous experience in field sales, business development, driver acquisition, community engagement, fleet management or partner recruitment would be an advantage.

• Familiarity with the local driver, automotive, transport or logistics community would be beneficial but is not required.

• Comfortable with frequent fieldwork and attending relevant community or automotive events when required.

• Basic proficiency in tracking leads, preparing updates and using standard digital communication and productivity tools.

• A valid driving licence and access to personal transportation would be an advantage.