Demand Generation Manager - B2B Pipeline, HubSpot & Lead Generation | Re
Pavago
BrazilPosted Discovered via the company's careers siteMatch locked
RemoteFull Time4+ years expMarketing
Position Type
Full-Time, Remote
Working Hours
U.S. Business Hours
About the Role
At Pavago , one of our clients is hiring a
Demand Generation Manager
to build scalable marketing programs that generate qualified B2B pipeline and revenue opportunities.
This role sits directly between
marketing and sales
, with ownership across multi-channel campaigns, lead nurturing, lifecycle marketing, paid acquisition, and pipeline performance.
What You’ll Do
- Build and execute
multi-channel demand generation campaigns
- Manage campaigns across:
- Email marketing
- Content
- Webinars
- Paid acquisition
- Account-Based Marketing (ABM)
- Build lead nurture and lifecycle programs
- Partner with sales to define
ICP, audiences, and targeting
- Develop lead scoring and qualification frameworks
- Track and improve
MQL → SQL → Opportunity
conversion
- Analyze pipeline contribution, campaign ROI, and funnel performance
- Improve marketing automation and CRM workflows
- Run experiments to increase qualified leads and pipeline
- Report performance insights and recommendations to leadership
Requirements
•
4+ years of B2B marketing or demand generation experience
- Proven experience generating
measurable sales pipeline
- Strong understanding of B2B sales and marketing funnels
- Experience with
HubSpot, Salesforce, Marketo
, or similar platforms
- Experience building multi-channel demand generation campaigns
- Strong knowledge of lead nurturing, scoring, and qualification
- Strong analytical and campaign management skills
- Comfortable measuring campaign ROI and pipeline contribution
- Ability to collaborate closely with sales leadership
- Strong written and verbal English communication
What Success Looks Like
- Growth in qualified marketing-generated pipeline
- Higher MQL-to-SQL and SQL-to-opportunity conversion
- Strong campaign ROI and pipeline contribution
- Effective lead nurturing and lifecycle programs
- Clean marketing automation and CRM processes
- Strong alignment between marketing and sales
Interview Process
- Initial Screening Call
•
Spark Hire Video Interview
- Recruiter Interview
- Client Interview
- Offer & Onboarding
Apply Now
If you know how to turn
B2B marketing campaigns into qualified pipeline
, understand demand generation funnels, and are comfortable owning performance from acquisition through sales handoff, we'd love to hear from you.
#DemandGeneration #B2BMarketing #LeadGeneration #HubSpot #Salesforce #MarketingAutomation #ABM #PipelineGeneration #GrowthMarketing #RemoteJobs
Originally posted on Himalayas
Not included in the source posting: about the role, benefits.
Skills
sqlhubspotmarketing-automationsalesforcespark
Who can apply
The employer didn't state any visa, work authorization, citizenship or clearance requirements in this posting. Confirm with the employer before applying.
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