AI Growth Marketing Lead
Go Vocal
RemotePosted about 1 month agoDiscoveredMatch locked
RemoteFull TimeMarketing
About the role
Go Vocal is a
gov-tech SaaS scale-up reshaping digital democracy
. Our platform has empowered
750,000+ people across 750+ cities in 20+ countries
to participate in local decision-making. Our mission is to build stronger democracies by making public decision-making more inclusive, participatory, and responsive. Recognized as
Europe's Best Social Impact Startup
and featured in The New York Times , Forbes , and TIME magazine, we're on track to reach
2.5 million active participants
.
Most teams talk about AI-powered growth. We're hiring someone to ship it.
As our AI Growth Marketing Lead, you'll own our
qualified pipeline
number and build the experimentation engine that finds the growth levers we haven't cracked yet - using automations, agents, and AI enrichment to run more tests, faster, than a team our size normally could.
If you love shipping, learning fast, and using AI to scale what works (not to spam), you'll feel at home here.
What you’ll own • Growth experimentation
You are our growth marketing vertical, you own the qualified pipeline KPI, and you decide proactively what we
test to meet targets
and
scale demand gen
exponentially.
•
AI leverage
We're revisiting our funnel and nurturing system to make real use of
automations
,
agents
, and AI enrichment and personalization. You lead that work and turn it into growth workflows that are faster and better than what a bigger team could do by hand.
•
Campaigns and channel management
Thought-leadership
content distribution
, GovTech
partnerships
, ABM, SEO and AI search visibility, paid ads (through our agency). Test them properly, find the right mix, and
execute it to high standards
.
•
Website ops as a growth surface
CRO, A/B tests, technical SEO, the demo request flow. You edit pages yourself rather than filing tickets, and
you let conversion data decide
what gets built next.
•
Measurement
Leadership trusts and Sales actually uses your reporting. Refreshed automatically, not rebuilt by hand every Monday.
What we expect from you
- You are a
growth marketeer
, generalist by personality. Curious across the whole funnel.
•
You build with AI
: n8n, Make, Zapier, Claude, Clay/Apollo, your own scripts or agents.
We'll ask to see what you've made.
- You've
shipped growth experiments end-to-end
: hypothesis, build, launch, readout, decision.
- You get things done through people who don't report to you: an
agency
on paid, a
Brand
team on content,
Sales
on follow-up.
- You're
hands-on with the stack
: a CRM (Salesforce or HubSpot), GA4, Ahrefs, a CMS like Webflow.
•
You work remotely in Europe (CET ± 2)
- And
you care about the work itself
: civic engagement, public trust, governments that actually listen. If that sounds more interesting than marketing for whatever vertical pays best, we'll get along.
You might come from demand gen or digital marketing at a B2B startup, a growth role, a full-stack marketing seat at a small company, or an agency where you ran the whole digital mix for clients. The title on your CV matters less than what you've shipped. You don't need to tick every box. If the mission excites you and you bring the drive to ship, apply.
What can you expect from us?
•
The opportunity to create social impact at scale
by helping local governments engage their communities.
•
A key role in our growth from startup to scale-up
(currently 50+ employees) and our continued international expansion.
•
A healthy, collaborative work culture
with autonomy and ownership.
•
A diverse, international, and mission-driven team
that values both purpose and fun.
•
An informal and flexible work environment
, including hybrid work options.
•
Regular team events
, inspiring lunches, quarterly town halls, and annual global retreats.
•
10% of your time
is dedicated to personal projects and self-development.
•
A competitive compensation and benefits package
(between 57.5k and 67.5k EUR base), including o.a. 26 days of PTO, a yearly training budget, a collective bonus plan, unlimited access to mental well-being support (via OpenUp), full remote-work flexibility, and more.
👉 Go Vocal is committed to diversity, equity, and inclusion. While we're proud of our cultural diversity and gender parity, we acknowledge the need for greater racial diversity in our team - and we're actively working to improve it. We strongly encourage individuals from all backgrounds, experiences, and perspectives to apply.
We’re hiring an AI Growth Marketing Lead
to build Go Vocal 's next growth chapter and own and ship our growth experimentation.
Originally posted on Himalayas
Skills
artificial-intelligencegoseohubspotsalesforce
Who can apply
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