Strategy & Insights Manager (Influencer Marketing)
The Shelf
United StatesPosted about 13 hours agoDiscoveredMatch locked
RemoteFull Time6+ years expMarketing
About The Shelf
The Shelf is a fast-growing influencer marketing agency that blends
data science with creativity
to deliver standout campaigns. We work with top brands and platforms to craft strategies that are
performance-first
and
culturally relevant
.
Everyone claims to be data-backed. We
prove it
:
📈 Our top-funnel campaigns outperformed a client's lower-funnel agency campaigns by
🥈 One of our TikTok ads ranked #2 globally
for an entire month
But what really sets us apart? Our
people-first culture
. We actively
discourage burnout
, uphold a
true 40-hour workweek
, and invest deeply in our team's wellbeing and growth.
💼 100% covered healthcare
🏖️ Flexible PTO
🎉 Company holidays that actually get honored ✈️ In-person off-sites in Atlanta to foster real connection About the role
- We're hiring a
Strategy Manager
to join our growing team and help shape the future of influencer marketing. You'll bring cultural insight and creative strategy to life through storytelling, source high-quality creators who align with client goals, and support innovation across campaigns, client renewals, and agency marketing efforts.
What you'll do
🔍
Market Intelligence Support
- Research platforms, brands, and verticals
- Analyze data pulled from social listening tools (e.g., Infegy, Brandwatch) to craft compelling, data-driven campaign narratives
- Identify algorithm-centric cultural trends shaping content and influencer strategy
📊
Strategy Support
- Build data-rich decks for pitches and campaigns
- Translate data into compelling narratives
- Source high-quality, relevant creators within the social landscape
- Craft compelling campaign concepts that offer creative excellence + demonstrate innovative thinking
- Align creator ecosystems and platform behaviors with campaign goals
- Confidently present strategies to clients, articulating insights and recommendations in a clear, persuasive way
- Act as a consultative partner to clients, brainstorming live and shaping strategic approaches in real time
🤖
AI & Content Intelligence
- Continuously explore and apply innovative AI-driven processes to elevate proposals and client deliverables
- Support initiatives around trendspotting and creator discovery using AI
🤝
Cross-Functional Collaboration
Work closely with multiple teams to deliver strategic impact across the business:
•
Creative
Support ongoing client renewals with trend and creator insight
•
New Business
Contribute to RFPs with standout strategy and creator POVs
•
Marketing
Provide strategic input and support for agency webinars and thought leadership content
Product
Partner with internal stakeholders on evolving agency tech and UI needs
•
Agency-Wide
: Support case study upkeep to ensure best-in-class examples of our work are captured and published
Qualifications
✅ 6-8 years experience in strategy, insights, consumer research, influencer marketing, or similar
✍️ A strong writer and storyteller who brings clarity to complexity
🧠 Curious, proactive, and scrappy - you love turning noise into signal
📈 Familiar with tools like Infegy, YouGov, SparkToro, TikTok Creative Center, Reddit, ChatGPT
📊 Strong with Google Slides or PowerPoint
🔮 Bonus: Trend forecasting, creator discovery, or early-stage AI experience
🏢 Bonus: Experience at a startup, creative agency, or marketing-tech company
🎨 Major Bonus: Strong visual design skills
Why You’ll Love It Here
We're building something meaningful and sustainable - without burning people out. We care about
impact
,
balance
, and
raising the bar
in our industry.
Originally posted on Himalayas
Not included in the source posting: benefits.
Skills
artificial-intelligenceui
Who can apply
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