Lead GTM Financial Planning & Analysis Analyst
About the role
Why join Sprout’s Finance team?
What you’ll do
- Lead the development of GTM reporting and analysis processes, partnering with Sales, RevOps, and Partnerships leaders while keeping practices aligned to company-wide standards.
- Serve as the primary finance partner to GTM leadership, delivering insights that drive pipeline, pricing, and revenue decisions.
- Use Pigment, Salesforce, and Tableau to build and maintain GTM reporting, from pipeline coverage to bookings performance.
- Own the mechanics and drivers of the GTM P&L, plan, and forecast methodology, including how they roll into the broader company model.
- Lead monthly and quarterly GTM reporting end to end, including budget to actuals, variance analysis, and key GTM performance metrics.
- Build financial models for what-if scenarios, pricing and packaging analysis, and ad-hoc requests to inform GTM leadership decisions.
- Partner with Revenue Ops and Partnerships on scalable, reliable data solutions that support GTM planning across the company.
- Own the end-to-end GTM financial model, including bookings, ARR, pipeline, sales capacity planning, quota setting, and sales compensation design.
What you’ll bring
Sprout Social is looking for someone with past experience in Accounting and/or Finance, who is able to communicate clearly, partners well with Sales and GTM leadership, and thrives in a fast-paced, changing environment. If you are looking to play a large part in the development of our best-in-class Finance team, we'd love to speak with you! The minimum qualifications for this role include:
- 6 - 8+ years of experience in FP&A, revenue/GTM finance, or sales finance
- Advanced Excel/financial modeling skills, with the ability to build and maintain complex, scalable models
- Strong written and verbal communication skills
Preferred qualifications for this role include:
- Experience at a high-growth SaaS company
- Hands-on experience with Pigment (or similar planning tools), Salesforce, and Tableau (or comparable BI tools)
- Working knowledge of SQL for querying and validating data across systems
How you’ll grow
- Complete Sprout Social 's new hire training & onboarding program alongside other new Sprout team members. You'll gain a broader understanding of our products and how your role fits into the organization.
- Make a plan with your manager to set initial priorities, aligning on expectations for your role and planting goalposts for your career.
- Gain a deep understanding of the Finance team's goals and the impact our work has on Sprout's overall business objectives.
Within 3 months, you will
- Build connections with Sales, RevOps, and Partnerships stakeholders through active networking and relationship building.
- Become proficient with Pigment, Salesforce, and data visualization tools to build and analyze GTM reports.
- Understand the mechanics and drivers of the GTM P&L, plan, and forecast methodology.
- Support the preparation of monthly and quarterly GTM reporting.
Within 6 months, you will
- Fully own monthly and quarterly GTM reporting, including actuals vs. target, variance analysis, and key GTM performance metrics.
- Provide GTM leadership with insights through ad-hoc financial analysis on pipeline, pricing, and revenue performance.
- Partner with Revenue Ops and Partnerships to build scalable, reliable data solutions for GTM planning.
- Own the end-to-end GTM financial model, including bookings, ARR, pipeline, sales capacity planning, and sales compensation design.
Within 12 months, you will
- Be an expert and identify opportunities to improve our tools' capabilities and other areas for automation.
- Lead strategic GTM finance initiatives, partnering directly with Sales and RevOps leadership on business decisions.
- Mentor junior analysts and help shape GTM finance processes.
- Surprise us! Use your unique ideas and abilities to change your team in beneficial ways that we haven't even considered yet.
Of course what is outlined above is the ideal timeline, but things may shift based on business needs and other projects and tasks could be added at the discretion of your manager.
Our Benefits Program
Comprehensive Health & Wellness
Premium Mental Health Support
Retirement Savings
Financial Security
Flexible Paid Time Off
Paid Parental Leave
Annual Lifestyle Stipend
Work From Home Support
Giving Back
Additional Financial Perks
Access to pre-tax commuter benefits, subsidized child/eldercare (Care.com), discounted pet insurance (Figo), and no-cost personalized financial wellness support through Your Money Line .
- This list is for informational purposes only. Benefit offerings are discretionary and subject to change and do not constitute a contract or guarantee of benefits.
Whenever possible, Sprout wants to provide our team with the flexibility to work in the location that makes the most sense for them. Sprout maintains a remote workforce in many places in the United States. However, we are not set up in all states, so please look at the drop-down box in our application to see whether your state is listed. Few roles require an office setting. If your position requires a physical presence in a Sprout office, it will be evident in the job listing and your offer letter. Our salary ranges reflect the expected earning potential for this role. Individual pay is based on geographic zone, relevant experience, and skills.
Our current hiring range for this role: $113,700 – $142,100
Zone 1 (New York, California, Washington)
Zone 2 (All other US states)
DEI Report
Equal Opportunity Employment Poster
Sprout Social 's Affirmative Action Statement
Not included in the source posting: about the role, qualifications.
Skills
Who can apply
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