Growth Associate, Mar-tech
WebEngage
IndiaPosted 25 days agoDiscoveredMatch locked
RemoteFull Time1+ years expCustomer Service
About the role
The role focuses on managing customer success in the context of marketing technology (Martech) and delivering value through consulting services. The person is responsible for ensuring that customers achieve success with WebEngage solutions and that consulting services are aligned with delivering tangible value to clients.
Essential Functions and Responsibilities
- Manage a portfolio of accounts to drive product adoption
- Understand key business metrics for the account that can be affected meaningfully via Martech deployment and translate business problems into technically ready implementation plans.
- Interpret analytics across KPIs to drive needle-moving initiatives to deliver value to the client's business
- Articulate the common definition of success / ROI in sync with customers and setup appropriate measurement systems to transparently track the respective metrics.
- Build, frameworks and a library of playbooks / best practices for multiple industries for the consultants to leverage.
- Execute audit on accounts from a martech deployment maturity and effectiveness lens and recommend strategic and tactical interventions that deliver early wins and long-term tangible business value.
Ideal Candidate
- 1-3 years of experience in marketing/analytics/marketing technology applications
- Post Graduate in Marketing with a technical bent of mind is a strong preference.
- Strong problem-solving skills at the interplay of Technology <> Data <> Marketing
- Comfort with key martech concepts: integrations, data unification, automation, triggered communication, personalization, marketing analytics - funnels, paths, cohorts and user journeys.
- Effective and articulate communication skills
Life at WebEngage
- We take
transparency
very seriously. Along with a full view of team goals, get a
top-level view
across the
board
with our monthly & quarterly town hall meetings.
- A highly
inclusive
work culture that promotes a
relaxed
,
creative
and
productive
environment.
- Practice
autonomy
,
open communication
, and
growth opportunities
, while maintaining a perfect
work-life balance
- Go on
company-sponsored offsites
, once a year and blow off steam with your work buddies! (Post Pandemic)
Perks & Benefits
•
Learning
is a way of life. Unlock your full potential backed with
cutting-edge tools
and
mentorship
(
Macbook
for Engagers !)
- Get the best in class
medical insurance
(with
Covid Care
facilities), programs for taking care of your
mental health
, and a
Contemporary Leave Policy
(beyond sick leaves)
Explore more here
WebEngage ?s=09
Think you fit the bill? Come along, let’s redefine the future of Marketing Automation!
WebEngage aims to be an equal opportunity employer. We strongly believe that when people feel respected and included they can be more creative, innovative, and successful. We believe that change is the only constant and are in the process and will continue to be in process with changing times to adapt and advance diversity and inclusion. We take affirmative action to ensure equal opportunity and complete non-disclosure of all applicants without any regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or any other characteristics not mentioned hereinabove which are protected under the law of the soil.
Originally posted on Himalayas
Not included in the source posting: qualifications.
Skills
gomarketing-automation
Who can apply
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