Product Manager, Patient Marketing - US Rare Diseases
Job title
Location
About the Job
About Sanofi
Main Responsibilities
- Drive development and execution of omnichannel patient campaigns, including digital, social, CRM.
- Develop patient education materials, including decks and leave-behinds.
- Play a key role in launch planning and execution, ensuring strong patient marketing readiness.
- Identify and execute on new opportunities to expand reach and impact.
- Contribute to key decisions within the area of focus/expertise.
- Understand patient unmet needs regarding engagement and deep understanding of CareConnect PSS.
- Collaborate cross-functionally to align objectives to brand strategy.
- Continuously optimize and identify new ways to improve customer engagement and education of disease and product.
- Establish clear objectives and metrics to measure total customer value and partner with analytics teams to track KPIs, performance analytics, and ROI by channel.
- Drive development of supporting materials to accompany patient education programs.
About You
Basic Qualifications
- 2+ years of experience in marketing, operations, or related field within the pharmaceutical/biotech industry
- Bachelor's degree required
- Successful track record of strategic decision making, innovation, problem-solving and navigating uncharted territory without clear precedent.
- Experience working in large scale and complex multidisciplinary teams, and proven ability of influencing without authority.
- Digital-forward mindset.
- Ability to travel 25% within the US.
Why Choose Us?
- Bring the miracles of science to life alongside a supportive, 1] focused team.
- Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.
- Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.
- Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave.
Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.
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Pursue progress , discover extraordinary
Not included in the source posting: benefits.
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