EMEA Omnichannel Content Management Specialist
Job Description Summary
The Omnichannel Content Management Specialist is responsible for managing the creation, translation and the approval process of marketing assets for BDB EMEA, as well as maintaining the best visibility of those assets on our sales enablement platform (Showpad) as well as internally. This involves supporting the team with approved marketing collaterals, liaising with stakeholders during the copy-approval process, and driving marketing campaigns and digital assets. The role ensures that all materials are accurate, compliant, consistent, translated and aligned with campaign objectives. It involves close collaboration with a variety of stakeholders across commercial and functional teams, including the marketing team, medical and regulatory affairs, and legal associates.
The Omnichannel Content Management Specialist drives the copy-approval process, shares best practices across the BDB organization, and continuously provide feedback to identify areas for improvement. In addition, this role includes Showpad content creation and improvements, administrative tasks, general overlook and support.
Job Description
Main responsibilities will include:
- Manage the copy approval process using Veeva Vault PromoMats, from collateral creation to release.
- Collaborate closely with marketing, medical, legal, and regulatory teams to develop accurate, compliant, and consistent marketing materials.
- Incorporate stakeholder feedback into collateral using Adobe Suite or external agencies, while expanding the claims library.
- Serve as a regional expert on marketing assets and the Advertising and Promotional policy, driving awareness and process improvements.
- Maintain the copy-approval pipeline, providing regular updates and ensuring timely delivery of materials.
- Support AI-powered translation processes and country-specific approval workflows.
- Manage Showpad content creation, optimization, and audits, building trusted relationships across teams.
Qualifications & Requirements
- Experience:
Minimum of 3 years in content management or a similar role within a matrix organization. •
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