Email and SMS Marketing - Sports Sales Coordinator
Turn interest into bookings—and keep players coming back
Email and SMS marketing
- Plan, write, build and send campaigns promoting available facility time, pickup games, registration opportunities and relevant offers.
- Create useful segments by location, sport, expressed interest, booking history and engagement.
- Build and improve welcome messages, lead follow-up, incomplete-booking recovery where supported, reminders, repeat-booking and win-back flows.
- Write clear English copy with specific offers and calls to action. Adapt existing brand assets into mobile-friendly emails.
- Check audiences, dates, time zones, prices, links, personalization and suppression rules before launch.
- Monitor delivery failures, bounces, complaints and opt-outs; maintain consent records and healthy lists.
- Test messaging, timing, offers and journeys, then report qualified enquiries, paid bookings, repeat participation and revenue alongside engagement metrics.
Permit and facility-time sales
- Maintain an accurate view of available locations, dates, time slots, capacity and approved pricing.
- Respond to enquiries from teams, coaches, leagues, organizers and other customers looking for sports space.
- Understand what customers need, recommend suitable availability, prepare approved quotes and follow up through booking and payment confirmation.
- Keep the sales pipeline current, document customer commitments and pursue renewals or repeat bookings.
- Coordinate with the operations team before promising availability or exceptions. Escalate pricing, terms and conflicts outside your authority.
Pickup-game coordination
- Create and maintain accurate game listings, including location, start time, capacity, pricing and player instructions.
- Monitor registrations and fill levels; use targeted outreach to help fill available places.
- Coordinate with local hosts and venue contacts, making sure each game has the information and support it needs.
- Manage routine player questions and waitlists, and communicate approved changes promptly.
- Identify low-enrolment games, host gaps or venue problems early and escalate cancellation, refund or safety decisions to the appropriate manager.
- Track attendance, feedback and repeat participation, and use what you learn to improve future games.
This is one role advertised across multiple recruitment locations. Applicants throughout Latin America are welcome. Please apply once using your preferred location listing.
What we are looking for
- Practical experience building email campaigns and automations, plus hands-on SMS experience.
- Strong written and spoken English for North American customer conversations.
- Confidence following up with leads, explaining an offer and asking for the booking.
- Strong attention to detail with schedules, prices, customer records and competing deadlines.
- Experience with a CRM and an email/SMS platform; examples include Klaviyo, ActiveCampaign, HubSpot, Mailchimp or comparable tools. Experience with every platform is not required.
- Comfort using spreadsheets and reports to understand conversion, bookings and campaign performance.
- Dependable communication and willingness to own the next action until an issue is resolved.
- Availability to work evenings and weekends in Toronto/Eastern time is required. This is when most games and customer activity take place, so these shifts are a core part of the role. The specific weekly schedule will be agreed before hiring.
Experience in sports, venue bookings, inside sales, event coordination, customer service or ecommerce retention is helpful. You should enjoy both campaign execution and customer follow-through.
What success looks like
Required assessments
Please complete both standard assessments before or shortly after applying, using the same email address as your application. If you have already completed them for Community Sports Partners with that email, indicate this in the application.
- Culture Index survey
- Criteria GAME assessment - English
Benefits
Not included in the source posting: about the role, what you'll do, qualifications.
Skills
Who can apply
The employer didn't state any visa, work authorization, citizenship or clearance requirements in this posting. Confirm with the employer before applying.
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