CBS-BMC-Marketing Services - Assistant Director-Marketing Program Manager-Global Audit BMC

• Execution and co-ordination of comprehensive marketing plans to help the enablement of priority initiatives within the Global Audit program.

• Create and manage the production of marketing and communications materials and assets for priority internal and external audiences, including digital content, talking points, presentations, brochures, and other materials as needed.

• Collaborate with Region teams to ensure alignment with overall brand messaging/ activation, strategic objectives and activities.

• Work closely with the Global Audit BMC team to ensure seamless and effective delivery of marketing and communication initiatives.

• Monitor and report on the effectiveness of marketing campaigns and adjust strategies as necessary.

• Stay abreast of industry trends and best practices in marketing and communications to continually enhance our approach.

• Manage and mentor junior team members, fostering a culture of continuous learning and development.

• Coordinate with external agencies and vendors as required to support marketing efforts.

• Graduate – Bachelor’s degree in business administration, public relations, marketing, event management, communications or related field preferred

• 12 -15 years of total B2B marketing experience in professional services or similar industries

• 10 years’ experience in end-to-end campaign/event management via multiple channels, from managing business requirement to implementation to analysis and all phases in between.

• Strong understanding of the audit industry and its key drivers is highly desirable.

• Exceptional written and verbal communication skills, with the ability to create compelling marketing materials.

• Experience in digital marketing, including SEO, social media, and content marketing.

• Strong project management skills, with the ability to manage multiple projects simultaneously and meet tight deadlines.

• Creative thinker with a strategic mindset and strong problem-solving abilities.

• Proficient in marketing analytics and familiar with marketing automation tools.

• Leadership experience and the ability to work collaboratively in a global, matrixed environment.

• MBA with a major in Marketing or a MS (Marketing)

• Digital marketing experience

• In-depth knowledge and experience of running large, logistically complex Global events

• Knowledge of meeting industry software, CRM, including web registration & digital marketing applications

• Experience of working within a B2B brand

EY Global Delivery Services (GDS) is a dynamic and truly global delivery network. We work across six locations – Argentina, China, India, the Philippines, Poland and the UK – and with teams from all EY service lines, geographies and sectors, playing a vital role in the delivery of the EY growth strategy. From accountants to coders to advisory consultants, we offer a wide variety of fulfilling career opportunities that span all business disciplines. In GDS, you will collaborate with EY teams on exciting projects and work with well-known brands from across the globe. We’ll introduce you to an ever-expanding ecosystem of people, learning, skills and insights that will stay with you throughout your career.

• Continuous learning: You’ll develop the mindset and skills to navigate whatever comes next.

• Success, as defined by you: We’ll provide the tools and flexibility, so you can make a meaningful impact, your way.

• Transformative leadership: We’ll give you the insights, coaching and confidence to be the leader the world needs.

• Diverse and inclusive culture: You’ll be embraced for who you are and empowered to use your voice to help others find theirs.