Director, Institutional Segment Marketing
The Role
Key responsibilities
The Director, Institutional Segment Marketing will manage several projects simultaneously, balancing competing priorities and coordinating with many internal stakeholders. This role requires establishing ongoing working relationships with the sales team, relationship managers, marketing peers and cross-functional business partners to ensure successful, on time and on budget delivery of marketing programs.
In this role, you will:
- Develop and deliver marketing programs aligns with key business initiatives and goals.
- Work with distribution team leaders, marketing peers, meetings and events, and other groups to optimize our industry event presence to get the most value from our sponsorship dollars.
- Be a critical connection point with our client-facing teams, providing regular marketing updates.
- Share trends and best practices to influence segment strategy, including industry and marketplace data.
The Expertise and Skills You Bring
- Bachelors or equivalent with 8-10 plus years of experience in marketing, strategy, or client engagement within asset management, financial services, or a related institutional environment (institutional investor market experience a plus)
- Demonstrated experience leading integrated marketing strategies across content, paid media, email, digital, and events.
- Strong communication and presentation skills, with the ability to translate complex concepts into clear, compelling narratives.
- Ability to take initiative and operate effectively in a highly matrixed organization.
The Team
Not included in the source posting: benefits.
Who can apply
The employer didn't state any visa, work authorization, citizenship or clearance requirements in this posting. Confirm with the employer before applying.
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