ACJ Marketing Director
About the role
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Job Summary
Acquire Business
- Autonomously engage priority prospects to establish contact and develop new leads for the sales team.
- Support Global Account Managers regarding campaign strategy and direction.
- Arrange and hold meetings with Corporate Flight Departments to position our ACJ products and stimulate interest in our product offering.
- Establish new contacts and nurture relationships with corporate flight department counterparts.
- Prospecting superyacht owners in the region with Airbus Corporate Helicopters links as an enabler for lead generation
Influence the Market
- Prepare innovative marketing content to position our products and influence the market through comms channels, exhibitions and events
- Drive the US PR agency with marketing content for the US market
- Lead and drive all marketing activities in North and Latin America accounts, monitor campaigns and support.
- Providing thought-leadership in generating marketing strategies, concepts and argumentation demonstrating Airbus's superiority in realizing customer's needs and leading to maximum value recognition by the market of Airbus solutions.
- Presenting to and interacting with customer audiences up to the highest management levels
- Breath the marketing success factors: Strategic thinking, pro-activity, creativity, customer focus, team work, continuous innovation, fighting spirit
- Focal point for the owners club currently being developed by creative marketing
Build Content
- Create new marketing content to promote and differentiate our products
- Managing, coordinating and supporting multidisciplinary teams to deliver objectives.
Understand the Market
- Develop a deep understand of the market and provide sales with guidance on priority opportunities based on data analytics
- Developing a thorough understanding of all aspects of the aviation market and airline requirements, global and regional aviation market trends, airline business drivers, evolving fleet and network requirements, revenue and profit generation models, and the markets competitive environment
- Accountable for a clearly defined marketing strategy for all accounts under his/her responsibility that is executed effectively, to the highest quality, and adapted as the campaign process requires, in close coordination with the commercial account team.
- Interacting with other areas in Marketing/Airbus to enhance marketing analysis and argumentation.
Additional Responsibilities
- Sales Campaign and GAM Team Participation
- Customer Relationship Management and Sales Strategy
Qualified Experience and Training:
Education
Required
- BS or BA degree from an accredited four year college or university; or equivalent combination of education and experience
Preferred
- MBA or other masters level degree a plus
Experience
Required
- Min 7-10 years of commercial aviation experience in marketing, sales or other directly relatable commercial roles
- Proven success in supporting sales to gain contract wins
- Good technical knowledge of aircraft, gained through education and/or experience and interest
- Excellent oral and written communication skills to include the ability to conduct formal presentations to internal and external customers
Preferred
- Completion of the Airbus Marketing Training Programme
- A specific knowledge of jet, single aisle, or other aspect of regional market is favorably considered
Knowledge, Skills, Demonstrated Capabilities
Required
- Industry Training in Marketing Tools and Industry Techniques
- Strong analytical skills,
- Strong communication and presentation skills,
- Strategic thinking & pro-activity
- Customer focus
- Creative and Innovation spirit
- Ability to manage complex projects
- Able to negotiate and persevere in adverse circumstances
- Team-player, ready to assume a subordinate role if tactically necessary, but also able to lead a team and coordinate cross-functionally
- Strong interpersonal skills
- Excellent verbal and written English communication skills.
Salary range: Based on the required profile: $156,000.00 - $173,000.00 per year, depending on the candidate's experience. Actual minimum and maximum may vary based on geographic differential. Individual pay is based on skills, experience, and other relevant factors.
This job requires an awareness of any potential compliance risks and a commitment to act with integrity, as the foundation for the Company's success, reputation and sustainable growth.
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Not included in the source posting: benefits.
Who can apply
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