Senior Manager, US Social Media
Job Title
Location
About the Job
Main Responsibilities
- Work with internal business partners (therapeutic areas, corporate reputation, People & Culture, global counterparts) and supporting agencies to understand social media needs and help develop strategies to bring ideas to life on social channels
- Develop and execute creative content that ranges in size and format – from static graphics to videos
- Develop and own above-brand/corporate influencer playbook and process documentation, serving as a centralized resource for cross-functional teams
- Take ownership of managing US workflows in a centralized Customer Experience Management tool, including oversight of campaign set-up, adherence to processes and cross-team coordination
- Collaborate with global social media counterparts to ensure consistency and cohesiveness across global corporate channels
- Monitor campaign performance and contribute learnings to optimize future social media initiatives
- Support social media employee training and education
- Evaluate and recommend new social media formats, approaches and technologies to enhance Sanofi’s social presence
Basic Qualifications
- Bachelor's degree required
- 5-8+ years of experience in social media management, digital marketing, or corporate communications, with a track record of translating business goals into compelling social strategies and content
- Demonstrated success capturing and editing/producing social-first videos
- Proven track record of creative strategic thinking and execution (management of social campaigns from strategy to reporting, social-first video shooting, editing, publishing)
- Experience managing influencer partnerships and campaigns (HCPs/DOLs, patients, influencers/content creators)
- Experience with paid social amplification strategy and working alongside media/paid social teams
- Strong understanding of social channels and new/emerging formats (LinkedIn, Meta, TikTok, YouTube, Reddit) for strategic corporate storytelling
- Detail-oriented with strong project management skills to manage multiple campaigns simultaneously
- Excellent collaboration and communication skills with the ability to work across global and matrixed teams
Preferred Qualifications
- Familiarity with social listening, analytics, or reporting tools (e.g., Sprinklr, Brandwatch)
- Experience managing content approval workflows through medical, legal, and regulatory (MLR) review processes
- Agency or in-house creative experience conceptualizing above-brand/corporate campaigns from strategic brief through execution is highly preferred
- Understanding of pharmaceutical compliance and regulatory considerations in social media is highly preferred
Why choose us?
- Bring the miracles of science to life alongside a supportive, future-focused team.
- Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.
- Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.
- Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave.
Sanofi Inc. and its U.S. affiliates are Equal Opportunity employers committed to a culturally inclusive workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.
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Pursue progress , discover extraordinary
Not included in the source posting: benefits.
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