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TikTok Shop by Tokopedia - Category Strategist, Fashion - Indonesia

Discovered
TikTok
Jakarta, IndonesiaexternalData and AnalyticsPosted about 2 months ago (Jun 25, 2026)

Responsibilities

About The Team: The category strategist team aims to drive consumer traffic into our platform with an aim to convert them via planning and executing the different levels of our annual campaign calendar for the marketplace, specific categories or brands. Responsibilities: - Dissemble goals, formulate budget plans, and transform goals into executable plans; - Formulate the go-to-market, seller/brand growth and merchandise strategy for local market; evaluate and evolve the strategy to meet business needs; - Build and monitor the operational index, and work closely with the data team to optimize the data products; - Monitor the merchant ecosystem; discover high-potential merchants and explosive new product opportunities; while being alert with risks; - Help business growth through product optimization, merchant governance and data analysis; Understand e-commerce or live broadcast field is a plus; @@HD@@- Implement and manage important merchant strategies; Qualifications@@/HD@@ Minimum Qualification(s): - Minimum Bachelor's degree or above - 3+ years of experience in e-Commerce platforms, consulting firms, fashion industry, market research or business analytics - Language proficiencies in English and Indonesian are compulsory Preferred Qualification(s): - SQL knowledge and experience - Strong analytical, logical, and problem-solving skills with great attention to detail - Big picture thinking, structured, organized, and experienced in managing projects on different scales (i.e. planning, root cause identification, risk mitigation, and process optimization) - Adaptable, fast learner, highly motivated, and versatile player with some exposure in ops and commercial

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Attribution: sourced from TikTok's public The Muse board.

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