Senior Director, Creative Strategist & Content

, owning Coca-Cola TM's end-to-end creative strategy and content development for Japan. This role sets the vision, governance, process, and standards for all creative content across the organization, ensuring consistent, high-quality, and culturally relevant content, experiences, and engagements. You will unify internal teams, agency partners, and cross-functional stakeholders into a single, high-performing Creative Contents Community that strengthens Coca-Cola's brand equity and brand love, while driving habit building, W+ recruitment, and commercial impact. @@HD@@ Key Responsibilities@@/HD@@ @@HD@@ Creative Contents Community Leadership@@/HD@@ @@HD@@ • Lead and orchestrate the entire Creative Contents Community@@/HD@@ across JSK, acting as the single point of leadership for creative content excellence, alignment, and capability building • Establish and own

to ensure consistency, quality, and efficiency across all touchpoints • Serve as the

, with ultimate accountability for all CCTM content strategy, development, and delivery across channels and experiences • Build a culture of collaboration, innovation, and creative excellence across internal teams, agencies, and external partners • Build digital/marketing tech capability to generate tech enabled contents (e.g. AI generated contents) for broader and customized target

@@HD@@ • Author the overall TM Creative and Content Strategy@@/HD@@ , ensuring strong alignment with business objectives, brand priorities, and global platforms • Drive the development of

across all pillars, ensuring clarity of insight, idea, role of content, and success metrics • Ensure delivery of

, going beyond film to include digital-first, experience-led, and community-driven platforms • Champion innovation in both

content is created and

it is created, leveraging data, technology, and new creative models

@@HD@@ • Lead internal and agency teams in identifying deep consumer, cultural, and behavioral insights@@/HD@@ and translating them into compelling creative and communication strategies • Drive the creation of experience- and digital-based ecosystems that

, enabling long-term consumer relationships • Identify and implement innovative ways to

, linking brand impact to behavioral and commercial outcomes

• Lead agency briefings and manage senior-level partnerships, building

• Ensure agencies operate as true extensions of the Creative Contents Community, consistently raising the creative bar and inspiring the broader System • Collaborate with Global teams to

through strong JSK insights, delivering locally resonant communication that drives both

@@HD@@ • Lead the development of sustainable, ownable, long-term engagement platforms@@/HD@@ that drive efficient reach, recruitment, and frequency • Collaborate with internal and external partners (e.g., Music, Fashion, Artists, Culture Makers) to embed Coca-Cola deeply and authentically into culture, strengthening leadership and relevance

@@HD@@ • Lead, coach, and develop the next generation of creative leaders@@/HD@@ within the JSK Creative Team and broader Creative Contents Community (11 Team members) • Own performance evaluation, capability building, and career development for the JSK Creative Team • Hold

@@HD@@Japan City/Cities:@@/HD@@ @@HD@@Tokyo Travel Required:@@/HD@@ @@HD@@00% - 25% Relocation Provided:@@/HD@@ @@HD@@No Job Posting End Date:@@/HD@@ @@HD@@September 29, 2026 Our Purpose and Growth Culture:@@/HD@@ We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what's possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors - curious, empowered, inclusive and agile - and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola. Annual Incentive Reference Value Percentage:30 Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.