Director, DCP and Partner Marketing Programs

, uniquely positioned at the forefront of the data and AI revolution. Today, thousands of world-class partners are already thriving as they build, co-sell, and innovate within the Snowflake AI Data Cloud. This vibrant community presents a

to amplify our collective success. By evolving toward a unified, high-octane marketing engine and sharpening our collaborative storytelling, we can more effectively showcase the distinct competitive advantages that make Snowflake the winning choice for enterprises worldwide. As Director of Partner Marketing Programs, you will build the system that activates our global partner ecosystem at scale — while shaping the strategic narratives that position Snowflake and its partners as the default choice in the AI data economy. You will operate at two levels simultaneously: •

architecting repeatable, global partner marketing programs •

crafting high-impact joint narratives with our most strategic Data Cloud partners

The next phase of competition in data + AI will not be won by individual products — it will be won by ecosystems. Snowflake is uniquely positioned with: • A rapidly expanding

• Deep partnerships across

• A growing set of

But winning requires: • Clear, differentiated

• Scalable

• Strong

You will define how this comes together. @@HD@@What You’ll Own @@/HD@@

• Own and evolve Snowflake’s partner marketing programs (including Partner Activate) • Design a

across partner tiers with clear ROI expectations • Define how partners engage across launches, campaigns, and lifecycle marketing • Create repeatable motions that drive: • Partner-sourced pipeline • Partner-influenced revenue • Marketplace engagement and transactions

• Own co-marketing strategy for Snowflake’s Data Cloud product ecosystem (ISVs & data providers) • Define

that clearly articulate how partners extend the AI Data Cloud • Build and scale

to drive preference and consumption • Partner with top-tier ISVs (e.g., Dataiku, Hex, Blue Yonder) to create flagship joint GTM stories

• Build the partner motion for major product and platform launches • Ensure partners are activated early with clear messaging, content, and campaigns • Translate product innovation into

• Partner deeply with: • Product Marketing • Demand Generation • Field Marketing • Alliances & Business Development • Ensure partner narratives are embedded in

, not treated as an afterthought • Align partner strategy with Snowflake Partner Network (SPN) tiers and revenue goals

• Build a culture of accountability, measurement, and high-impact storytelling @@HD@@What You Bring @@/HD@@

•

Ability to translate technical integrations into compelling joint value propositions •

Experience building scalable marketing systems tied to pipeline and revenue •

Understanding of two-sided ecosystems and partner incentives

• Strong experience with attribution models across multi-touch, multi-partner sales cycles • Proven ability to connect marketing programs to pipeline and revenue outcomes

• Track record of leading high-performing teams • Strong cross-functional influence across Product, Sales, and Partnerships • Executive presence with both internal stakeholders and external partners

• A clear, scalable

is in place and adopted • Snowflake Marketplace sees measurable growth driven by partner marketing • Top strategic partners have

• Internal teams consistently integrate partner messaging into core GTM motions

• Shape the go-to-market model for a category that is still being written • Work with a high-caliber team where partner marketing has a true seat at the table

This is not a traditional partner marketing role. You are building the system and the story that will determine how Snowflake — and its ecosystem — wins the next era of data and AI. If you are excited about operating at that level of impact, we should talk. Every Snowflake employee is expected to follow the company’s confidentiality and security standards for handling sensitive data. Snowflake employees must abide by the company’s data security plan as an essential part of their duties. It is every employee’s duty to keep customer information secure and confidential. Snowflake is growing fast, and we’re scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake. How do you want to make your impact? For jobs located in the United States, please visit the job posting on the Snowflake Careers Site for salary and benefits information: careers.snowflake.com