Senior Product Manager, Owner & Seller CRM

to lead the strategy, roadmap, and execution for a key moment in the consumer journey, Selling, and a major life stage, Owning a home. This role will own the end-to-end product vision while also driving revenue growth, business impact, within a high-performance team culture across the Owner & Seller experiences. You will partner with cross-functional stakeholders - CRM Solutions Architects, Marketing Dev Operations, Martech Engineering, Data Science & Analytics, Machine Learning, Brand Bureau, and Front-End Engineers - to deliver best-in-class solutions that help consumers while achieving measurable gains in engagement, retention, and monetization. This is an ideal role for a strategic and commercially-minded product leader who can balance bold innovation with disciplined, data-driven execution, inspiring teams to perform at their best. @@HD@@ What you'll do: @@/HD@@ •

for Owners and Sellers, aligning user experience innovation with business priorities and market opportunities. Own 30+ ongoing campaigns across email, push notifications, and in-product marketing messages, constantly strategizing optimizations and net new experiments to test to drive for-sale leads. • Define and execute a

aimed at driving user engagement, retention, and incremental revenue. • Develop a deep understanding of the consumer data that powers the owner & seller journeys. Partner with Data Science & Analytics, Solutions Architects, Marketing Dev Ops, Personalization Engineering Squad, and Martech to understand the current data architecture, available fields and APIs, and what we're capable of today, and recommend improvements and optimizations. • Collaborate closely with

across a wide range of initiatives, ensuring the most critical projects receive focus and resources. • Establish and track

, including revenue, conversions, lifetime value, and engagement. • Use market trends, competitive insights, and consumer data to identify opportunities for differentiation and commercial growth. •

within cross-functional teams, setting clear expectations, driving accountability, and fostering continuous learning and improvement. • Act as the

of your business line with senior leaders, confidently presenting product direction, business impact, and performance updates. • Be the

- manage day-to-day product performance, health and plan the execution of new campaigns/products • Manage marketing dev ops engineer capacity planning and MarTech data pipeline requests. • Create and share

across the site, app, and communications as relevant to your OKRs. • Engage with Analytics and Consumer Research teams to

. • Create

that document and summarize key test results. • Own the

for CRM initiatives including campaign development, team coordination, and iterative testing. • Act as the

, managing day-to-day execution while balancing long-term roadmap strategy.

We balance creativity and innovation on a foundation of in-person collaboration. For most roles, our employees work three or more days in our offices, where they have the opportunity to collaborate in-person, adding richness to our culture and knitting us closer together. @@HD@@ What You'll Bring: @@/HD@@ •

of relevant marketing experience and product management experience. • Experience with

. • Previous

(experience in multiple channels-email, web, and app preferred). Experience leveraging consumer segmentation to drive business outcomes. • Proven experience driving product strategies that deliver outstanding user experiences while generating measurable business impact, including

and

. • Ability to

, considering profitability, market dynamics, competitive positioning, and long-term growth. •

: able to balance user needs with company priorities, identify revenue levers, and make product decisions that advance both product quality and financial goals. •

with complex cross-functional dependencies. •

or

a plus!), personalization stacks, and database management approaches. • Expert knowledge of technical principles, concepts, and CRM channels. •

(or equivalent experience); advanced degree a plus. • Technical degree, or Bachelor's in marketing/business administration or analytics is a plus.

Realtor.com® is committed to investing in the health and wellbeing of our employees and their families. Our benefits programs include, but are not limited to: • Inclusive and Competitive medical, Rx, dental, and vision coverage • Family forming benefits • 13 Paid Holidays • Flexible Time Off • 8 hours of paid Volunteer Time off • Immediate eligibility into Company 401(k) plan with 3.5% company match • Tuition Reimbursement program for degreed and non-degreed programs • 1:1 personalized Financial Planning Sessions • Student Debt Retirement Savings Match program • Free snacks and refreshments in each office location Do the best work of your life at Realtor.com® Here, you'll partner with a diverse team of experts as you use leading-edge tech to empower everyone to meet a crucial goal: finding their way home. And you'll find your way home too. At Realtor.com®, you'll bring your full self to work as you innovate with speed, serve our consumers, and champion your teammates. In return, we'll provide you with a warm, welcoming, and inclusive culture; intellectual challenges; and the development opportunities you need to grow. Diversity is important to us, therefore, Realtor.com® is an Equal Opportunity Employer regardless of age, color, national origin, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, marital status, status as a disabled veteran and/or veteran of the Vietnam Era or any other characteristic protected by federal, state or local law. In addition, Realtor.com® will provide reasonable accommodations for otherwise qualified disabled individuals.